Performance marketing for the creative economy

We know your product. And we know how to sell it.

We are Chiara and Giuseppe. Since 2017 we have run marketing for publishing, games, food and events. Meta campaigns and launches built by people who actually understand how a creative product works.

Book a free call See what we do

100+ campaigns and launches · €4M+ spent on Meta · 8+ years in the field

MG Solutions Logo
Meta & Google Ads
Email Marketing
Crowdfunding
About us

A small team,
with big results.

Since 2017 we have worked with publishers, game creators, food brands, events and creative start-ups. We pick our projects carefully, because a few clients handled well are worth more than many handled badly.

"We treat every project with craft, and keep one eye permanently on the numbers."

We work with very different clients, and that's exactly what we like. Among them are brands such as Feudalesimo e Libertà, MS Edizioni, Avalon Edizioni, Spirito Libero Edizioni, Ristobox, Ricettemix, Quadra Academy and Roll!Fest, the international roleplaying game festival. From food to publishing, from events to start-ups: every project is a different story, and we know how to tell it to the right audience.

Let's work together
Chiara Listo
Copywriter & Content Strategist. She approaches copy with the same care she had when she started writing as a child. Specialised in storytelling for launches and campaigns.
Giuseppe Vitale
Paid Ads & Performance Specialist. He ties numbers to projects and loves a plan that comes together. Over a hundred campaigns later, from crowdfunding to ecommerce, he still throws himself at every project.
Lorenzo Capra
Data Analyst. He works on data and performance analysis. If there's a statistic that matters to your project, Lorenzo will find it and turn it into an advantage.
Francesca Lauria
Graphic & UX Designer. Devoted to Pokémon and impossible challenges. She takes on every project with the same resolve: turning ideas into images that stick.
What we do

Four ways of
working together.

Crowdfunding runs on its own model, where we carry part of the risk with you. For everything else, pick the one that matches where you are right now.

Crowdfunding · Kickstarter, Gamefound, Indiegogo

On crowdfunding, we share the risk with you.

It starts with a smoke test: a thousand euros to find out, with real numbers, whether your goal is reachable. Then, if we go ahead, 5% of what you raise and no monthly retainer. If the campaign does badly we earn very little too, and that's why the test comes first.

  • A verdict before you spend on production
  • No monthly retainer
  • 100+ campaigns, over €3.5M on the flagship projects
How it works
€1,000
One-off smoke test at the start. Ad budget is separate.
5%
Of funds raised, after platform and payment fees.
For product launches
From €900/month

Launch Package

New releases and product launches

Got a product or a new release to bring to market outside crowdfunding? We build and run the whole operation from pre-launch to release day, with the same intensity we brought to over a hundred launches.

  • Launch strategy and timing
  • Meta Ads across international markets
  • Product page optimisation
  • Retargeting and launch community management
  • Daily reporting through the launch

PR and press outreach available as add-ons

Let's talk
Most chosen
From €1,000/month

Craft Package

Ongoing management of your marketing

Want a team that runs your digital marketing as if it were their own? We work alongside you, adapting to your pace and your targets.

  • Meta and Google Ads management
  • Email marketing and automation
  • Ad graphics and video
  • Social and community management
  • Reporting and continuous optimisation

B2C and B2B lead generation on request

Find out more
Flexible and tailored
Hourly rate

1:1 Mentoring

Sessions over Zoom/Meet

Running things yourself but need an experienced guide? A 1:1 session is the space for focused questions and a plan built around your situation.

  • Campaign analysis
  • Email and ad funnels
  • Copy, page and strategy review
  • Plans for launches and ecommerce
  • Written recap at the end of the session

First call is free, so we can get to know each other

Find out more

What we can do

Media buyingEmail marketingAd graphics and videoAdvanced copywritingTailored marketing strategyB2C and B2B lead generationSocial media management

Grow with us, without starting over

We launched you and now you want to keep growing? What you spent on the launch counts towards ongoing management. And after a mentoring track, you can start a package with a discount on what you already spent.

Let's talk
Who we work with

Brands that chose
to work with us.

Publishers, game creators, food brands, event organisers: every client brings a different problem, and the strategy gets built for that one.

Feudalesimo
e Libertà
Merchandising
Paid ads and sales strategy for one of the best-loved brands in Italian gaming.
MS Edizioni &
Avalon Edizioni
RPGs & board games
Launch strategy, email funnels and ad management for publishers specialised in RPGs and board games.
Ristobox &
Ricettemix
Food & ecommerce
Rebuilt the Meta campaigns from ABO to CBO at the same budget: +24% total sales in two months on Ristobox.
Spirito Libero
Edizioni
Fiction publisher
Launch campaigns and digital promotion for an independent Italian fiction publisher.
Roll!Fest &
Quadra Academy
Events & training
Digital promotion for the international RPG festival and for a growing training company.
How we work

A straight process,
with no surprises.

No bureaucracy, no talking around things. From the first contact to the last report, you always know what's happening and why.

1

Free call

You tell us about your project. We listen, ask the right questions and work out what you actually need.

2

Analysis and strategy

We look at the numbers, the market and your competitors. Then we build a strategy around your targets.

3

Execution

We launch and watch what actually happens, not what we predicted on paper. Then we adjust. The best campaigns come from iteration, not luck.

4

Reporting and growth

Clear reports, readable numbers. You always know what's working, what isn't, and what comes next.

Free tool

What is actually left
the day after the goal?

Platform fees, VAT, production, shipping and advertising eat most of what you raise, and nearly every creator finds out too late. Put your own numbers into the calculator and see what remains. No email required.

Open the Kickstarter calculator
Gross raised €100,000
Kickstarter fee 5% − €5,000
Payment processing 3% − €3,000
€92,000
And that's before VAT, production, shipping and advertising. The calculator lines them all up.
Get in touch

Let's talk about your project.

Whether you have an idea to launch, an ecommerce to optimise or you just want to know if we can help, the first call is free. We go through your situation and work out timing and targets together.

info@wearemgsolutions.com
Or send "info" to @mgsolutions__ on Instagram
First call is always free