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Prelaunch Audit
Send us your prelaunch page, your Kickstarter prelaunch and whatever ads you have. Within 5 working days you get a PDF with your score on the 10 checks we run before any campaign of ours goes live, the three fixes to make first, your numbers, and 30 minutes with Giuseppe to go through it.
No checkout. You request, we confirm your slot and send the invoice. Bank transfer.
Pixel, the events that actually fire, whether the campaign can optimize on something that means money. Most pages we see fail here first.
Why someone should leave an email or follow today instead of "get notified". The reward for day one, and whether it is credible.
Three seconds on a phone. Does a stranger understand what this is, for whom, and why now. Cards, components, the table, not the slogan.
Against the 12-section structure in the book. Email and follow asked in every CTA zone, in the right order, nothing that competes with the sign-up.
Every argument on the page is challenged. The weakest ones ranked by how much they cost you, with the rewrite.
Thumb-stop from a cold feed. Formats, what the first frame shows, whether the ad and the page say the same thing.
Title, image, the one line under it, and whether every link you send out saves the project instead of just showing it.
From your goal to the followers you need, to the budget that gets there, to the day you stop if the cost per follower is off.
What the list receives between sign-up and launch day, and whether it earns the day-one pledge or just announces.
Your date against the calendar: Q4 costs, campaign length, the launch-day plan and what has to be true a week before.
Each check gets a score from 1 to 10 and a written reason. The three lowest scores that cost you the most become the three fixes, written as instructions, not observations.
Every check scored and explained. The three fixes written as what to change, where, and what it should say instead. Then the page that matters most: the followers you need for your goal, the minimum ad budget to get there, and the day you stop if the cost per follower runs above the threshold. Real numbers from your goal and your pledge, not rules of thumb.
30 minutes with Giuseppe after you have read the PDF. Questions, the fixes in order, what to do with the budget you have.
PDF within 5 working days from the day the transfer lands. Call within the week after. Four audits a month, first come first served.
€297, one time, invoiced. Bank transfer. No subscription, nothing that renews.
Credited in full. If you go on to the 1:1 mentoring or to an agency engagement within 30 days of your call, the €297 comes off the price.
It is not a sales call. You pay for the audit, you get the audit. The offer to work together is in the last paragraph of the PDF, and you can ignore it.
It is not a rebuild. We tell you what to change and how, with the wording where wording is the problem. If you want it done with you, that is the mentoring. If you want it done for you, that is the agency.
It is not for a first campaign with no page and no budget. Read Won Before Launch first, it is free, then come back when there is something to score.
You will get a reply from Giuseppe with your slot and the invoice. The audit starts when the transfer lands. If the month is full you will know in the same reply, with the next available slot.